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But first, let's see why this is so important. Mobile is now the king Ten years ago, the first smartphones hit the market and it quickly became clear that this technology would become a game changer. People are spending more and more time online over the years, and mobile devices are rapidly jumping to the top for this purpose. pngbase649690e0fd441e47ce Until 2013, three of the five web searches were performed on mobile devices. pngbase6437cafa62dfa38c72 Fast-forwarding a few more years to 2019, mobile will account for more than half of website traffic . Paste image 037 This is not a surprise to most people.
Major brands and SMEs whatsapp database have been aware of this trend for many years as the percentage of digital search advertising spending has almost quadrupled from just 4.3% to 50.8% over the last six years . pngbase64a9cae54d02429201 Given these trends, it's no wonder Google has updated its algorithms to prioritize the mobile experience. This is where most users interact and generate most search revenue. Related Content: 15 Suggestive Statistics on Mobile Commerce [Infographic] So what is the Mobile First Index? In the past, Google has always indexed desktop versions of websites to determine search rankings. But it's all changing. In 2016,
Google announced plans to shift the algorithm to crawl the mobile version of the site instead. In fact, in most cases they don't even look at the desktop version of your site. If your mobile site is n't up to date , Google has already begun rolling it out for some users and will add more until everyone moves, which can be a big issue. .. Free Bonus Download: Get a free 21-point on-page SEO checklist to boost your traffic and boost your rankings! Click here to download for free now! We've helped Fortune 500 companies, venture-backed start-ups, and companies like you grow faster . Get free consultation What does the Mobile First Index mean for traffic? If you have a mobile responsive website that displays the same content on both your desktop and the web, don't worry.